Joáo Melo Costa

As that time of the year approaches when all fashion loving eyes are on our capital city, I turn my attention to the innovative designers who deserve center stage during London Fashion Week. I've attended the Fashion Scout event at the Freemasons Hall in Covent Garden a few times now and love the eclectic mix of designers they showcase. I'm most looking forwards to seeing what Joáo Melo Costa displays this season because JUST LOOK what he has previously achieved:

SS15

AW14

urghhhhhh so good! I'd wear that very last outfit complete with embellished scarf in a heart beat.

Check out more of JMC's collections at his tumblr page

www.joaomelocosta.tumblr.com/

View his Fashion Scout profile here
www.fashion-scout.co.uk/joao-costa